By leveraging insights gained from market research and analysis, we overhauled Pizza Hut’s Tiktok, Instagram, X, and Facebook accounts to connect with a younger audience.

Pizza Hut has always been known for its pizza innovations, but the brand isn’t always the top choice when it comes to ordering, particularly among Gen Z and Millennial customers. Our goal was to create content that not only appeals to this demographic, but also generates buzz among QSRs.

Art director: Kass Palter
Stand-in copywriter: Kass Palter
Content Creator: Kass Palter
Editor: Kass Palter
Producer: Kass Palter
Sound Engineer: you guessed it… Kass Palter